About Us

ResEssential is a marketing agency built on the inherent value of powerful experiences. The place we call home influences our social lives, our self-perception, and our consumer choices.

Launched in 2016 with the goal of changing the narrative as it relates to resident events, we’ve since expanded our focus to increasing engagement in properties through carefully crafted premium lifestyle and brand driven programming. Our team of seasoned event professionals handle all creative planning, on-site execution, content capture and resident communications making for a completely turnkey experience for your leasing staff.

From celebrity chef demos and game day watch parties with NFL pros to rooftop yoga, we create shareable moments that not only helps foster community but also directly impacts long-term retention and overall resident satisfaction. Our innovative approach goes well beyond experiences, leading many of our client properties to higher referrals, higher retention rates and lower marketing costs.

Let us help turn your spaces into hot commodities that will reshape the way you market your brand.